SmartStorming ® 101: Basic Training

1 day

This 1-day training program is ideal for introducing your group to the fundamentals of SmartStorming ® ideation technology. It provides an overview of the breakthrough SmartStorming ® process and its principles. Participants learn how the 6-Step SmartStorming ® Structure will dramatically improve ideation session flow and outcomes. They also experience first-hand how the program’s basic tools and techniques can dramatically improve productivity.

How you will benefit…

  • Understand why the “innovation imperative” is vital for your/your company’s success
  • Discover how to lead more productive sessions with less effort
  • Avoid the 7 most common pitfalls for brainstorming failure
  • Cultivate ways to maximize idea contribution and minimize entropy
  • Learn how to select the right ideation technique for your challenge

What you will learn…

  • The innovative SmartStorming ® 6-step structure
  • How to preplan for sessions for superior outcome
  • The 3 key SmartStorming ® roles
  • 10 essential “Rules of the Game”
  • A brief overview of the 3-D Ideation ® idea generation system
  • Plus participate in several hands-on exercises designed to deepen understanding

Note: SmartStorming ® Basic Training is included in our comprehensive SmartStorming ® Leader and Master’s Training programs.

  • Learn
  • Observe
  • Originate
  • Collaborate
  • Ideate
“On target with what we need right now…tools we can use to build ideas for our clients immediately. It’s not just a series of exercises, but will change the way people think about our clients, their issues, and ultimately, the solutions we offer them.”
— Mark S, Managing Partner

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